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New Era for Adhesives: Jowat’s Adhesive Center in China

 Thursday, March 14, 2024

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Embarking on a strategic venture in the world’s largest adhesive market, Jowat has proudly inaugurated its new manufacturing facility in China. This significant move not only reaffirms Jowat’s strong commitment to maintaining close contact with its customers worldwide but also marks a pivotal expansion of its capabilities in innovation. Through this initiative, Jowat is poised to enhance its global presence and further solidify its position as a leader in the adhesive industry, demonstrating a forward-thinking approach in meeting the evolving needs of its global clientele.

Nestled in the Zhejiang province and situated merely 70 kilometers away from Shanghai, the Detmold-based adhesive manufacturer’s latest facility is poised to significantly impact the Asian market. With the commencement of operations slated for the second quarter of 2024, this state-of-the-art facility is expected to produce around 9,000 tonnes of custom-designed adhesives each year. This strategic location not only enables efficient distribution across Asia but also underscores the company’s ambition to cater to the specific needs of the region with high-quality, tailor-made adhesive solutions.

With a focus on water-based dispersion adhesives as well as on innovative solutions specially adapted to the consumer electronics market, the new facility spanning over 11,000 square meters provides not only robust production and storage capabilities but also a state-ofthe-art research and development center. “Over 80 percent of the highly demanded electronic accessories are currently manufactured in China. Due to the geographical proximity to this very attractive growth market, we can now offer our customers innovative Jowat adhesives locally, with rapid development cycles and optimum availability,” says a delighted Dr. Ralf Schelbach, vice president for Asia Pacific at Jowat SE.

With the launch of the new adhesive center, now the second manufacturing location in Asia, Jowat SE is not only extending its presence in the Asia-Pacific market. It also strengthens another strategic cornerstone in its dynamic research and development landscape, reaffirming the enterprise’s position as an innovation leader in the industry.

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