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LIGNA expands global reach at interzum Guangzhou

 Friday, April 17, 2026

LIGNA_interzum Guangzhou

“What a great few days at interzum Guangzhou.”LIGNA.

From March 28 to 31, 2026, LIGNA’s Head of Department Hendrik Rawe was on site representing LIGNA – meeting exhibitors, connecting with potential partners, and exchanging ideas with many inspiring people from across the industry.

One of the highlights was their LIGNA Business Lunch. A great mix of media representatives, association partners, and selected exhibitors came together for open conversations, fresh perspectives, and valuable networking over lunch. Hendrik also had the pleasure of presenting LIGNA 2027 on site – sharing updates, insights, and what’s coming next. In addition, he visited many LIGNA exhibitors at their booths to personally hand over their LIGNA baton.

LIGNA offers a special to:

As well as to all associations, media representatives, and everyone who joined their Business Lunch or welcomed them at their booths. The energy, openness, and conversations were truly fantastic. They are already looking forward to welcoming strong participation from China at LIGNA 2027.

From 2027, LIGNA will be setting a new strategic course in terms of dates. It will leave the usual event period over Ascension Day and from 2027 onwards will continue to be held in the odd-numbered years – but detached from the public holiday – in spring in Hanover, Germany. This was a joint decision by the LIGNA organizers, Deutsche Messe AG and VDMA Woodworking Machinery after intensive discussions.

LIGNA 2027 will be held in Hanover from Monday, May 10 to Friday, May 14, and LIGNA 2029 from Monday, May 14 to Friday, May 18. The date of LIGNA 2025 over Ascension Day from Monday, May 26 to Friday, May 30 remains unchanged.

Stephanie Wagner, Head of LIGNA, Deutsche Messe AG: “The decisive factor for LIGNA’s rescheduling from 2027 is the change in visitor behavior on Ascension Day and the following Friday as a bridge day.”

A look at LIGNA’s history shows that the trade fair was originally deliberately scheduled for Ascension Day week. The visitor focus on the public holiday was particularly on the skilled trades sector.

“The leisure behavior of visitors has changed significantly in recent years. Thursday as a national public holiday and the following Friday as a bridge day are very popular as an extended vacation weekend, particularly by German visitors from the skilled trades sector, but also from the industry. Our visitor analyses clearly confirm this. As the world’s leading trade fair for the woodworking and wood processing industry, we want to present our exhibiting companies with a high quality and quantity of national and international visitors on all five days of the fair – from all visitor target groups. From our perspective, this will only be possible if LIGNA leaves the Ascension week in future,” explains Wagner.

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