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interzum Guangzhou all set to boost the industry

Published on : Wednesday, May 27, 2020

Organiser Koelnmesse is happy to announce that the most awaited interzum Guangzhou 2020 is now scheduled on July 27 -30, 2020. Identified as one of the largest and most comprehensive trade exhibition for the woodworking and upholstery machinery, furniture materials and interior decor industry in Asia, CIFM / interzum guangzhou will be back in its namesake city from July 27-30. Traditionally held alongside the China Guangzhou International Furniture Fair (CIFF) office segment, the new date will see this year’s CIFM / interzum guangzhou coinciding with the home installation of CIFF which features household furniture as well.

Return of one of the Asia’s largest woodworking machinery, furniture production trade show in July is expected to boost the market and support industry recovery. The triple event will showcase industry verticals comprising finished furniture, production equipment and raw and auxiliary materials under the same roof, offering attendees a chance to grasp the trade dynamics of the entire industry.

Innovations and woodworking business

“in” Live Streaming debuting this year, the “in” Live Streaming • Online Business Matching aims to allow selected buyers who are unable to visit the exhibition to connect with exhibitors providing added business opportunities to both parties in four main product categories sought by buyers: hardware, machinery, decorative materials and upholstery accessories. The organiser added further that the live streaming component serves to provide industry players with a more diversified procurement experience to meet the various business needs and unique situations of buyers.

Amidstuncertainenvironmentinterzum guangzhou has continued to garner strong support from loyal exhibitors, while also ushering in several new names slated to appear in 2020 include, Paolino Bacci, GreCon, Leitz, WDMAX, Vollmer, Limoss, Lianrou, LINAK, Lien A, Richard Pieris, Henkel, French Timber, Schattdecor,

Unpredicted positive changes

With more time now spent staying home, consumers are concerned on their living spaces – new materials, personalized designs, customization and aesthetics are aspects that have become more prominent than ever. This development to cope with the new normal situation creates scope for introducing new products and innovations.

Riding on this wave, the spokesperson of Italian hardware brand Italiana Ferramenta said: “The market now has increasingly strict demands for product design and furniture details. Furniture manufacturers are constantly looking for better hardware accessories, because well-made hardware accessories can enhance the overall value of furniture and in turn provide better products for consumers. The current custom furniture trend in China has driven production companies to continuously improve the flexibility of their products and services.”

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