The 26th edition of the Intermob Fair, Eurasia’s largest furniture sub-industry exhibition, is set to open its doors from September 12-15, 2024, at the Tüyap Fair and Congress Center in Tüyap Fair . Organized by RX Tüyap in partnership with the Furniture Accessories Industrialists Association (MAKSDER), the event will cover an impressive 120,000 square meters of space and is expected to attract over 45,000 visitors, including 9,000 international attendees.
This year’s Intermob Fair will feature more than 550 companies and company representatives, showcasing a wide array of products ranging from furniture accessories, forest products, particle board, doors, panels, and profiles to furniture chemicals, paints, adhesives, upholstery materials, fabric and sponge cutting machines, and production equipment. The fair serves as a critical meeting point for industry professionals from regions including the Middle East, Europe, the Balkans, and beyond, offering opportunities for participants to explore new markets and form strategic partnerships.
Driving Global Competitiveness in the Turkish Furniture Sub-Industry
The Turkish furniture sub-industry, a rising force in the global market, is expected to leverage the Intermob Fair as a platform to compete with international giants. Turkish companies are set to create synergies with international partners, introduce unique designs, and expand into new markets, positioning the country as a significant player in the global furniture sub-industry. The fair will provide these businesses with the chance to meet growing international demand and enhance their competitive edge through global collaborations.
Innovative Designs and Solutions on Display
Intermob Fair will also highlight the latest trends and technological innovations in the furniture sub-industry. Visitors will discover cutting-edge solutions in design, functionality, and sustainability, with the event acting as a bridge for companies across Eurasia to access the global market.
According to RX Tüyap General Manager Berkan Öner, the 26th edition of the fair is poised to exceed last year’s numbers in terms of both participation and visitors. Öner remarked, “We are excited to organize the 26th edition of Intermob this year. As an event that drives innovation and defines sector dynamics, we aim to provide an unparalleled experience for participants and visitors alike.”
Expanding International Presence
This year, RX Tüyap has significantly expanded its international promotion campaigns, focusing particularly on major furniture production centers in Europe, such as Germany, Italy, Poland, and Romania. The result is heightened awareness of the fair, with increased interest from Europe, the Middle East, and North Africa, as well as emerging markets in Asia and the Americas.
Öner added, “We expect a substantial increase in the number of foreign visitors, particularly from the USA, Germany, Italy, Poland, and India. Our targeted promotion campaigns and global collaborations have been very successful, and we are confident that this year’s fair will surpass expectations.”
Fostering Innovation and Collaboration
The Intermob Fair emphasises three key principles: aesthetic and functional design, sustainability, and innovation. It offers a platform for the display of forward-thinking ideas and advanced technologies, supporting industry growth and fostering new business opportunities. In addition, seminars and panels held throughout the event will allow industry professionals to share knowledge and expertise, further contributing to the sector’s development.
As the largest and most comprehensive furniture sub-industry fair in Eurasia, Intermob 2024 promises to be a vital forum for networking, innovation, and collaboration, driving the future of the global furniture industry.
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