Tuesday, July 15, 2025
After 12 outstanding years at Biesse, witnessing so many associations, acquisitions and success, Raphaël Prati – the heart and one of the Biesse’s dedicated individuals, has made his exit from the company.
“It’s been an enriching journey—one that pushed me to grow, both professionally and personally. I’ve had the privilege of leading strategic marketing projects that contributed to the company’s transformation, working alongside exceptional colleagues and teams. Together, we achieved goals that once seemed beyond reach. Since 2013, I’ve been proud to support the growth of a B2B company in the machinery industry that truly deserves its place among global leaders.” – Raphaël Prati, Chief Marketing & Communications Officer, Biesse posted in his LinkedIn profile.
He also added, “I’m deeply grateful to the Selci family, to the brilliant marketing professionals I’ve worked with, and to everyone who supported me with sincerity and trust along the way. I’m sure our paths will cross again.”
According to Mr. Prati, he always believes on some true strategies of life and has been followed that sincerely. Before moving forward with the new chapter, he wants to leave with two important reflections, such as:
“Never underestimate the power of branding—it’s a strategic asset and a key reason why customers choose you.”
“Let your potential shine. It’s your greatest strength—both as individuals and as an organization.”
He expressed his gratitude to Biesse for all the experiences and growth he has gained during his 12 years of journey. Raphaël Prati has been the Chief Marketing & Communications Officer, Biesse.
Wood & Panel is very privileged to have worked with him over many years. We got the chance to explore and discuss the best possible outcome and the future of woodworking industry in several occasions. Wood & Panel wish him the best in his future endeavours.
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