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Metsä Group initiates new project for Revolutionary Muoto™ wood fibre packaging

 Wednesday, April 10, 2024

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Metsä Spring, the brainchild innovation company of Metsä Group has recently declared to start a pre-engineering project. This project is a key planning phase, after which Metsä Group will have the conditions of factory planning in place to consider deciding on the factory investment, and it is expected to be completed in early 2025.

Based on the outcome of pre-engineering and the continued work in the demo phase, mainly using a unique demo plant in Äänekoski, Finland, Metsä Group will assess the possibility of starting this new business and investing in a factory to support that business. Metsä Group has already decided that the possible factory would be located at its Rauma site in Finland.

“Taking an idea to industrial scale is a long road with multiple different phases. Deciding to start the pre-engineering project is a big milestone for us. Although many areas still need further development, we have now gathered enough proof to initiate this very important factory planning stage. The Muoto project has reached this point very quickly, considering that the project started almost from scratch for us in 2020. A big thank you goes to our project team and our main partner Valmet,” says Niklas von Weymarn, CEO at Metsä Spring.

Muoto products utilise a technology that transforms wet wood pulp directly into three-dimensional packaging, bypassing any intermediate processes, allowing these new products with a low carbon footprint to be dispatched directly to end consumers. Muoto’s ease of molding into various shapes, coupled with its lightweight, strength, and recyclability, positions it as an ideal packaging solution. Initial applications poised for large-scale production include lightweight takeaway and lunch packages, berry containers, trays, and combo packaging. The comprehensive range of Muoto products will be finalised following the completion of the EU Packaging and Packaging Waste Regulation.

Metsä Group is an international operator in sustainable bioeconomy. They are a significant forest industry company with strong roots in the Finnish forest. Their products are based on renewable wood grown in sustainably managed Northern forests. They invest in growth, innovating new bioproducts, and building a fossil-free future.

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