Wood & Panel
Home » Featured News » Felix Schoeller Longyou in China appoints new leadership, signaling major strategic shift

Felix Schoeller Longyou in China appoints new leadership, signaling major strategic shift

 Monday, April 6, 2026

Felix Schoeller

Felix Schoeller New Materials (FSL), the Chinese subsidiary of Felix Schoeller based in Longyou, has appointed a new CEO. Yong Li Gao, who has served as the CEO of FSL, will step down at his own request on March 31, 2026. Hunter Huang, who has been the managing director at the Longyou site since March 15, 2026, will take over the leadership role. This appointment reaffirms Felix Schoeller’s commitment to maintaining its established course in the Chinese market and highlights the strategic significance of the Longyou location for the group’s international growth.

Yong Li Gao has been a part of Felix Schoeller since September 2020, playing a pivotal role in the development of the China business during a challenging period. Under his leadership, the Longyou site was successfully integrated into the group, and he led the strategic realignment of local sales to align with Felix Schoeller’s global positioning. The company extends its sincere thanks to him for his dedication and outstanding leadership.

With Hunter Huang, Felix Schoeller gains an experienced manager with many years of leadership experience in China. He has over 25 years of sales expertise and extensive responsibility in managing a production site. Huang is intimately familiar with the requirements of international industrial companies in China and will consistently continue the site’s development. The company is delighted to have secured such a strong leader for the next phase of development in Longyou.

“Yong Li Gao led our Longyou site with great dedication during a challenging phase and laid the groundwork for its successful integration,” says Hans-Christoph Gallenkamp, ​​CEO of Felix Schoeller. “With Hunter Huang, we are gaining an experienced manager who knows the Chinese market very well and will consistently continue our growth trajectory there.” Mr. Gallenkamp added further.

The Longyou site has been over 90% owned by Felix Schoeller since March 2025. With around 190 employees and three paper machines, it is an important component for the international decorating business and the strategic development in the specialties sector.

Felix Schoeller continues to see significant growth potential in the Chinese market and is focusing on continuity and further strengthening its regional presence.

Felix Schoeller harnesses the power of paper. The specialty paper manufacturer empowers customers and partners to develop solutions for the benefit of people and the planet. Founded in 1895, the family-owned company, with 14 locations in nine countries, offers proven paper solutions ranging from photo and digital printing papers and decorative papers for the furniture and wood industries to release papers for medical devices and industrial applications, sublimation papers for fashion, sportswear, and home furnishings, and flexible paper composites for packaging. Beyond its established paper solutions, Felix Schoeller promotes the use of paper in new applications and replaces limited resources with paper as a renewable raw material. True to its vision of making life better with paper, the company adheres to its core brand promise: PAPER MADE FOR LIFE .

Read more news on: paper & pulp, sustainability, furniture, wood applications, Asian woodworking industry

Get more updates on American woodworking industry through: www.woodandpanel.us

Tags: , , , , , ,

Comments:

Leave a Reply

Your email address will not be published. Required fields are marked *

Our Partners

LINKEDIN