Tuesday, August 13, 2024
BESSEY, a leader in high-quality clamping and cutting tools, proudly celebrates its 135th anniversary, marking over a century of commitment to quality and innovation. This milestone reflects BESSEY’s unwavering dedication to producing top-notch products and services across its Steel and Tool divisions.
To honor this special anniversary, BESSEY is offering unique opportunities to its loyal customers and trade fair attendees. Throughout the year, the company will participate in various trade fairs, introduce special product promotions, and release exclusive anniversary editions that no workshop should be without. Additionally, BESSEY has planned exciting competitions to engage with its community.
One of the highlights of the anniversary celebrations took place at the “Holz-Handwerk 2024” trade fair in Nuremberg. Visitors to BESSEY’s 125 square meter stand were treated to an immersive experience showcasing a wide range of clamping tools, ideal for timber construction projects. The stand also featured a special fundraising campaign that delighted all participants.
BESSEY’s display included solutions for complex challenges, such as one-hand clamps, body clamps, ceiling supports, and tools for precise door frame assembly. Attendees were encouraged to test the latest innovations and engage with the BESSEY team, who were on hand to answer questions and share technical expertise.
In a unique trade fair promotion, BESSEY introduced a customizable anniversary clamp. The company produced 440 all-steel clamps with a special anniversary handle, which could be personalized with a laser-engraved message. The proceeds from the sale of these clamps were donated to The Wish Car Ludwigsburg, a social institution, raising nearly 9,000 euros. BESSEY generously rounded up the donation to 10,000 euros, with enthusiastic support from the stand visitors.
As part of the anniversary celebrations, BESSEY launched the EZ360SET-A promotional set, offering customers not only versatile tools but also a chance to win one of 22 exclusive BESSEY jerseys.
Carsten Spang, Managing Director of BESSEY, expressed his excitement about the future, promising continued innovation and a deeper connection with the craftsmen who rely on BESSEY’s products. As BESSEY embarks on the next era of craftsmanship, the company looks forward to delivering groundbreaking products and maintaining its legacy of quality and innovation.
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Tags: 135th anniversary, anniversary promotions, Bessey, BESSEY EZ360-TEAM, clamping tools, fundraising campaign, innovative tools, trade fair, wood and panel, wood magazine, woodnews, woodworking industry, woodworking magazine
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