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AvoriTech reflects fine art of reduction

 Friday, September 25, 2020

The new AvoriTech system reflects the fine art of reduction: the drawer instantly captivates with its elegant contours and a look that is pure in design. The pioneering new development is the result of successful cooperation partnership with fittings specialist Hettich. Exquisite aluminium in matt surface finish, a material width of only 8 mm with each edge angled at exactly 90° – throughout, drawer side profile and rear panel cut a figure second to none. Meticulous craftsmanship perfects AvoriTech’s unmistakable look.

The AvoriTech drawer demonstrates its superbly crafted quality in every last practical detail: the adjustment elements are hidden from view behind unobtrusive cover caps. Material and colouring are exactly matched to the drawer side profiles and rear panels. Fitting almost flush with the surface, these caps are virtually invisible on the drawer. For installation, they are easily removed and refitted. This leaves the adjustment mechanism easily accessible even with the drawer in place, and the front panels are quickly and precisely aligned both laterally and vertically. Also easily accessible is the tilt adjustment facility behind the rear panel. Positioned one above the other, two front adapters also give the AvoriTech front panel a particularly high level of stability.

Steel cable synchronisation guarantees outstanding running performance from the AvoriTech drawer runners. Long term, the sturdy system also ensures maximum lateral stability and minimal sagging. – And does so even for heavily laden pull-outs. This provides perfect reveal alignment and clean lines, making AvoriTech the preferred choice for handleless kitchens with large format fronts in the high end segment. And yet a further feature helps to prolong the life expectancy of drawers from Poggenpohl: with AvoriTech, there is no need to rout out any channels in the bottom panel. Leaving the chipboard surface uncut, the risk of swelling is minimised, making the entire system much better protected from moisture.

Poggenpohl presented the drawer innovation AvoriTech for the first time at the Küchenmeile in Herford/Germany, with the market launch taking place in spring 2021. Poggenpohl has been setting standards in the premium and luxury kitchen segment for many decades. The manufacturer developed the 8 mm drawer side profile as long ago as 2007, launching it on an exclusive basis. “Our new AvoriTech drawer system is more than just an improvement,” explains Poggenpohl Managing Director Ralf Marohn.

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