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Södra and Boid secure Red Dot Award for efficient planting machine

 Friday, June 21, 2024

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Södra and Boid secure Red Dot Award for efficient planting machine

The planting machine BraSatt, Södra’s venture into cutting-edge technology for enhanced plant survival, has recently been honoured with the esteemed Red Dot Awards, widely regarded as the world’s foremost design competition. The innovation agency Boid, in collaboration with Södra, Sweden’s largest forest-owner association, has secured the prestigious Best-of-the-Best accolade in the “Autonomous” category.

Södra is consistently at the forefront of developing innovations that support forest farms. In a distinct departure for this project, they have crafted their own proprietary technology. With the introduction of BraSatt, Södra seeks to propel advancements in planting techniques. This initiative promises substantial benefits for family-owned forestry by enhancing plant survival rates and promoting robust forest growth.

“We have created unique technology for both ground preparation and planting. Through constructive dialogue and an open mind, together with a group of experts, we have quickly moved from concept ideas to showing a prototype in the field. With our investment, rejuvenation technology takes a significant step forward. Going forward, we would like to find more partners to take the next step,” says Anna Wallner, project manager for BraSatt at Södra.

To provide a more sustainable approach to planting, the consortium has developed a precision-based machine that embodies care and gentleness, while presenting a futuristic, intelligent, and reliable presence. Emphasising user experience has been central to the project, ensuring that the technology is warmly embraced by forest owners. The machine’s distinctive design mirrors the sophisticated technology within. Utilising artificial intelligence and sensors, the machine adeptly manages various conditions with consistent efficiency and exceptional precision. Each sapling is planted with exact coordinates, contributing to a knowledge bank for future use.

“Our design philosophy was that the machine should convey the same calm and confidence as a colleague in the field. Predictability is crucial when it comes to automation. Therefore, the machine has a calm and responsive design language, while its diagonal cuts give a clear direction. We have ensured that the operator can easily guide and plan the robot’s work with a route planner and an intuitive interface, creating a reliable companion in the forest,” says David Lamm, Creative Director at Boid.

BraSatt will be showcased at the international forestry fair IUFRO from June 23-29, 2024, at Stockholmsmässan, Sweden.

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